Bvlgari Diva Series Emerald High Jewelry Watch Won The 14th Geneva Fine Watch Award (Gphg) ‘best Jewelry Watch’ Award

[November 3, 2014] BVLGARI BVLGARI DIVA series grandmother at the 14th Grand Prixd’Horlogerie de Genève (GPHG), known as the Oscar in the watch industry DIVAHighJewelleryEmeralds won the ‘Best Jewelry Watch’ award. As the world-renowned Italian jewellery family, Bulgari won this prestigious award on the 130th anniversary with a masterpiece of the brand’s essence, showing its outstanding strength in the field of jewelry and watchmaking.

  The DIVA High Jewellery Emeralds is not only an extraordinary watch, but also a masterpiece of jewellery craftsmanship. It perfectly combines creativity, colored gemstones and unconventional cutting to highlight the origin of the Bulgari brand. Its design inspiration comes from the classical aesthetic form-the mosaic pattern of the ancient Roman mosaic mosaic (Mosaic), based on the history and tradition of Rome’s 2700 years, and this is exactly the source of Bulgari’s inspiration.

  Mr. Jean-ChristopheBabin, global president of the Bvlgari Group, said: ‘We are very honored and proud because this Bvlgari jewellery watch combines professional watchmaking technology and top jewelry craftsmanship. To win this award is to us A very big affirmation. ‘

  Technical parameters of DIVA series emerald high jewelry watch
  High jewelry watch, 18K white gold case and bracelet (about 94.75 grams) and 42 baguette-cut diamonds, 8 round-cut diamonds and 394 brilliant-cut diamonds totaling about 10.29 carats, 250 baguette-cut grandmothers Green and 8 round-cut emeralds (approximately 10.52 carats). Bvlgari Swiss-made quartz movement.

  For more details, please visit BVLGARI’s Chinese website or follow BVLGARI’s official Weibo to understand.

Midnight Phantom Real Shot Altiplano Blue Watch

2017 is a very important year for Piaget’s Altiplano series. This ultra-thin revolution was born in 1957 and was promoted by Valentin Piaget. The century is still classic, and it is appreciated by the mechanical watch industry and the global market. Altipalno’s simple design makes it an aesthetic cornerstone that can be passed on forever. To celebrate the 60th anniversary of the collection, the brand launched multiple Altiplano models. The original Altiplano is used as the original, drawing on time-honored design elements and blending a variety of colors and sizes. And materials, no doubt, this year Altiplano will be even more charming.

   Piaget Altiplano takes its name from the towering Andes Mountains, with its endless mountain views, perfectly echoing the natural beauty of the watch, and it has a subtle and elegant temperament for the new generation pursuing the ultimate aesthetic.

   Since the beginning of the series, Altiplano has been equipped with the world’s thinnest manual movement 9P at that time. Three years later, the world’s thinnest automatic winding movement 12P came out. These two pioneering works, even today, there are only a handful of watches. The factory has the ability to match it. Altiplano is not the most complicated of Piaget, but it is the most important. Piaget’s many innovations on the ultra-thin road have been pioneered on Altiplano. This includes 900P in 2014.

   This Altiplano Midnight Blue watch is an attempt by Piaget to color art this year. Although Piaget’s use of color is adept, in men’s watches, it has not always been too jumpy. This year is different, except for midnight blue and dark gray And pine green two, such ‘color’ watch, is simply a ‘Sao Nian’ weapon.

   The Midnight Blue watch has a 40 mm diameter and is equipped with an ultra-thin self-winding 1203P movement. Without a doubt, this is the best formal watch in this year’s SIHH. It is thin, elegant, individual and full of charm.
  The above content is the information related to the 2017 Geneva International Haute Horlogerie Salon prepared by the staff in front of the Watch House. In the future, we will continue to provide more and more intuitive exhibition reports, please everyone attention:

What Are The Cheap And Good Swiss Watches Within 10,000 Yuan?

Swiss watches are often seen as a symbol of status and taste. Tens of thousands of Swiss watches are commonplace, and hundreds of thousands or millions of Swiss watches are still paid, basically belonging to ‘the emperor’s daughter does not worry about marrying.’

Not all Swiss watches are as expensive as this one

This has caused us an illusion. It seems that the Swiss watch always makes ordinary people ‘can’t afford to climb high’, only to stand on the side and then swallow. In fact, just like Russian women are not all beauties, Swiss watches are not all that expensive, and some Swiss watches are more grounded and of good quality. As long as you haven’t fallen into the Di Bao guarantee, you have every hope to take them home.

Wow, these Swiss watches can be bought for less than ten thousand

The brands introduced in this article have mainstream prices of less than 10,000 yuan, and they are all authentic, authentic Swiss watches. In this price range, I believe most people can win without gritting their teeth.


Mido is a brand that works hard on design. I think the most successful place is design. Design is also the soul of Mido. Although I am not a member of the Appearance Association, I have to say that design is too important for a Swiss brand that is close to the people.

Whether it is a formal watch like Belem Sairee or Bruner, or a diving watch like a helmsman or pilot, the value is very high. Coupled with the extremely ‘lethal’ price, it is basically one of the preferred brands of Swiss watches within 10,000.
Berenceli Collection Series Commemorative Watch (Part 1); Helmsman Series Passer Special Long-Kinematic Automatic Mechanical Watch (Part 2)

My first Swiss mechanical watch was Mido. At that time, I basically knew nothing about wristwatches, but I felt that Meidu was really beautiful and sexy, so she was ‘seduced’ willingly, and eventually held the beauty (Dudu). Facts have proven that my choice is correct. This watch has been around for six or seven years, and it has gone well. Only one maintenance has been done in the meantime.

Mido Berencelli bought a few years ago

Mido’s parent company is the well-known Swatch Group. It almost includes some of the most familiar watch brands in China, such as Tissot, Longines, Radar, Omega and so on. Due to the brand positioning, Mido does not have a strong reputation for self-produced movements and polishing. However, relying on the ‘big tree’ of the Swatch Group, Mido need not worry about the movement supply.

Pilot’s Watch Long-Range Titanium Waterproof Watch

Commander Series Silicon Hairspring Long Kinetic Observatory Certified Watch

Belem Série Graceful Long Kinetic Mother Of Pearl Real Diamond Watch

There are many observatories under Mido. We know that watches that pass the Swiss official observatory certification generally cost tens of thousands of yuan, and Mido astronomical watches usually do not cost more than 10,000 yuan, which is one of the most cost-effective observatory watches. In terms of movement, the current ‘main player’ is Caliber80. This self-winding movement has an 80-hour power reserve, and some models are also equipped with a silicon hairspring, which has a very good performance in terms of accuracy and anti-magnetic properties.


It is difficult to define Tissot in a sentence or two, because in this brand you can see many different aspects, both the youthful and lively side, the traditional calm side, and the high-tech side.

Colorful Tissot

It is these different aspects that have created our familiar Tissot. Tissot watches are very rich. A cursory look, there are probably more than twenty series.

   Le Locle

Tissot has a well-known series of Leloc, which is named after Leloc, the birthplace of Tissot’s brand. In the first half of last year, he and the technical consultant and independent watchmaker Guo Ming of the watch world visited the watch sacred place in Switzerland together, and one of the stops was Leloc. There are no places of interest in this place, but the watch industry is well developed. Compared to the surrounding low-rise houses, the Tissot factory on the hillside is tall and magnificent, which may be one of the best buildings in the small town.

Tengzhi series second generation solar professional watch

Porsche Series NBA Special

Few Swiss brands are good at both traditional mechanical watches and high-tech quartz watches, but Tissot does it. If Lilok, Baohuan and Haozhi represent the strength of Tissot’s traditional watchmaking, then Tengzhi represents the skill of Tissot in driving high-tech quartz watches. Although most people think of Japanese brands when it comes to quartz watches, Tissot has opened up a road of its own, and has walked down this road and achieved many results.

In terms of price, Tissot also brought us a lot of surprises. From quartz watches of one or two thousand to mechanical watches of thousands or even tens of thousands of yuan, everything is available, which can fully meet those who want to buy a Swiss watch, but do not want to spend too much. Consumer demand for money.


Perhaps compared with the above two brands, Certina is relatively low-key in China, but it is low-key without losing its style, and its characteristics are very obvious. The main features of Certina are waterproof, shockproof and durable.

Do you think these features sound familiar? That’s right, it’s a little Rolex. Therefore, many people affectionately call Certina ‘Little Rolex.’ For those who want to buy a Rolex water ghost, but also feel that the price exceeds the budget, Certina is indeed a good choice.

DS-1 Himalayan Special Edition

Certina is a long-established brand that was established in 1888. As early as the late 1950s, the brand introduced DS double insurance technology. This technology later became Certina’s signature technology. With the advent of DS double insurance, Certina has reached a new height in both water resistance and earthquake resistance.

Maybe many friends don’t know what DS double insurance technology is. It can be understood that the DS double insurance technology is equivalent to ‘buying two insurances’ for the watch, greatly eliminating your worries.

DS Action Lady

Specifically, DS double insurance technology starts from the mirror, crown and case back, including highly wear-resistant sapphire crystal, O-ring washers on the crown and lever, and the reinforced case bottom cover. Complex sealing system. In this way, the watch seems to be covered with a sturdy armor, which can well cope with various harsh environments. All Certina watches now use DS double insurance technology.

DS Action Diver

Certina’s mechanical watches are usually priced at five or six thousand, and quartz watches are naturally cheaper. It is worth mentioning that Certina’s quartz performance is working towards a more precise direction, such as the Precidrive quartz movement easily certified by the Swiss official observatory, the accuracy is far better than ordinary quartz movement.

  Plum Blossom (Titoni)

Many people mistakenly believe that plum blossoms are domestically produced watches. In fact, this is an authentic Swiss brand. The watch factory is located in Grechen, Switzerland. Moreover, Plum Blossom is still an independent brand and has not been acquired by any luxury goods group. I heard a lot of rumors that plum blossoms were acquired by Hong Kong people, which is a bit like ‘a lie repeated a thousand times is the truth.’ At least Plum Blossom has not yet been acquired by Chinese companies.

Older generations are very fond of plum blossoms

The plum blossom complex is common in the older generation. At that time, there were relatively few Swiss watch brands entering the Chinese market. Plum Blossom was one of the brands that entered the Chinese market earlier, and because of its reliable quality, many older people have a good impression of Plum Blossom.

But this is not what it used to be. With the increasing number of watch brands entering China, and the trend of groupization, the plum blossom as an independent brand is also facing a lot of survival pressure. To be fair, the quality of plum blossoms is pretty good and the pricing is reasonable, but there seems to be a lot of work to do in marketing.

From the perspective of style, the design style of plum blossoms is conservative, and seems to be a little behind the times. Relatively speaking, I think the design of the high-end series of plum blossom master series has its own characteristics.

Master Series

This series are all observatory watches, the price is basically the same as Longines. However, if two watches are put together, it is estimated that most people will still choose Longines. Mainly because the popularity and influence of plum blossoms is not enough. But because of this, we should give more attention and support to plum blossoms, because in any case, this is a brand that seriously watches.

Editor-in-chief of Watch World
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Guo Ming Consultant, Independent Watchmaking Workshop
Shanghai Industrial Technology School
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Carl F. Bucherer Brand Story (1): Inheriting Watchmaking Technology And Leading The Trend Of Time

As a famous independent watch brand in Switzerland, Carl F. Bucherer, founded in 1888, has always been known in the top watch market for high-quality mechanical watches and exquisite women’s jewelry watches. . In 2008, Bucherer completed the acquisition of the Technologys HorlogeresAppliquees SA (THA) movement factory, which has been cooperating for ten years, and reorganized it into Carl F. Bucherer Technologies, SA (CFBT). Core, formally entered the field of Maufacture “home-made watch factory”, adding a new chapter to the rich and long-standing tradition of watchmaking of Bucherer, then let this website lead each of them to understand the wonderful history of Bucherer for more than 125 years.
 In 1888, Carl F. Bucherer opened his first watch and jewelry store in Lucerne, Switzerland. Karl has a keen observation of fashion trends and social trends, not only has a wealth of watchmaking knowledge, but also has an innate accurate intuition for the tastes and requirements of top customer groups. As a result, the Bucherer Jewellery & Watch Store has grown rapidly from a small store, laying the foundation for its future development as a Shanda Group.

 Carl’s two sons, Eduard and Ernst, both inherited his career, one trained in London to become a goldsmith and one to become a professional watchmaker. They both inherited the extensive knowledge of their parents and further expanded the location of the Bucherer watch shop to all Switzerland. The two then opened a store in Unter den Linden, Germany. Ernst quickly rose to become a watchmaker to which the royal nobility relied, and the reputation of Bucherer jewellery and watches also swept Germany’s high society.

 In 1919, the Bucherer brothers formally established a watchmaking factory and launched Bucherer’s first watch series, a women’s watch designed with delicate white gold and precious diamonds. Since then, the Bucherer watch has been passed down through the generations with sophisticated traditional craftsmanship and the pursuit of perfection. Bucherer has a strong passion for watchmaking, adheres to traditional handicraft skills and the highest quality standards, and is familiar with the tastes and requirements of customers. Therefore, it quickly gained a place in watchmaking, and in each era, outstanding works came out to polish the treasure Qilai became a golden signboard. For example: a silver brooch with a unique shape of a carriage in 1930; a chronograph with elegance and performance in 1948; an astronomical table certified by the COSC in Switzerland in 1968; Archimedes diving in 1971 symbolizing the extraordinary technology And the first Swiss quartz watch.

 1919: The first women’s watch inspired by Art Deco, with an octagonal case and inlaid with jewellery, is an innovation that immediately conquers the world of women’s watches.

 1930: Bucherer launches a silver brooch watch, which is shaped as a horse-drawn carriage and inlaid with iron ore, and the timepiece can be displayed when the door is opened.

 1948: This chronograph has a large calendar window displayed at six o’clock. It can be said that it is an ingenious and exquisite design that reveals the unique features of Bucherer’s innovation and harmony.

 In addition to great achievements in watchmaking, Bucherer’s sales business is also booming. From 1927 to 1931, Bucherer opened five strongholds in Switzerland. In 1930, he bought the Hotel du Right in the centre of Lucerne and refurbished it as a storefront. Today, this building is not only the flagship store of the Bucherer watch shop, but also a famous building in Lucerne. It is a must-visit for many tourists who come here.

 Bucherer’s flagship watch retail store in the centre of Lucerne is the source of the Bucherer Group’s multinational business and one of the must-visit attractions for many tourists visiting Switzerland.
 In 1967, the Bucherer Group acquired the Credos watch factory in Nidau ​​(near Biel) and renamed it Bucherer Montres S. A. Between 1968 and 1976, Bucherer was one of the leaders in the Swiss watchmaking industry, with nearly 15,000 COSC-certified astronomical watches, second only to Rolex and Omega. At present, the Bucherer Group is still owned by the Bucherer family, with the third generation of Jorg G. Bucherer as its chairman. Under his leadership, Carl F. Bucherer effectively developed sales channels in a short period of time and established an international reputation that consumers knew well.

 1968 Observatory-certified watches: Bucherer manufactures a total of 15,000 Swiss-Observatory-certified watches, which also makes Bucherer one of the top three Swiss watches.

1971: Archimedes Archimedes diving watch symbolizing the extraordinary technology of the brand.

Baoqilai Watch Factory

Have You Ever Been Woken Up By A Watch? Oris Oris Big Crown Propilot Alarm Clock

Oris first produced a mechanical alarm device in the 1940s. In 2018, this tradition revived on the Big Crown ProPilot alarm watch. The new version extends from the brand’s early ProPilot watch, showing a purely authentic way. Ground flying table style.

New Big Crown ProPilot alarm clock breathes new life into ORIS complication watch

The ORIS Big Crown ProPilot alarm watch is the latest manifestation of the brand’s flight watch tradition. The watch has two important points. The first is the alarm function, which is indicated by a pointer with a yellow tip on the center axis. The alarm can be set to 10 minutes, corresponding to the scale circle around the dial. This ring scale is the second special function. In fact, it is a ring date display-the principle is that there is a yellow date mark disc at the bottom of the window, which will rotate fully every 31 days.

The alarm function is set by the crown between 3 and 4 o’clock, and the alarm can be set accurately in the smallest unit of ten minutes

The Big Crown ProPilot alarm watch has two oversized stainless steel crowns, one for setting the time (between 2 to 3 o’clock) and the other for setting the alarm function (between 3 to 4 o’clock). Both crowns are screw-in design to ensure water resistance to 100 meters.

The 910 movement is mounted under the solid bottom cover, and the alarm can be stored for up to 12 hours, and it has a special ring date display mechanism.

The watch retains the highly recognizable modern appearance of the ProPilot flight watch. The characteristic bezel decoration is inspired by the jet engine turbine blades. The classic stainless steel round case and conical lugs give the watch a stylish attitude. , Such as the straight edge of the hour, minute hands and large Arabic numerals, etc., to keep the model clear and easy to read practical.

The watch is paired with a beautifully crafted wooden watch box, with a limited edition of 250 to highlight the collection value

The back of the case back is engraved with the ORIS shield logo and a limited number of 250 pieces. It is relatively more collectible in the brand’s watches. It is matched with a dark brown alligator leather strap or stainless steel folding buckle chain strap. .

Big Crown ProPilot alarm clock

Stainless steel material / 910 automatic winding movement / hour, minute, second, date display / alarm function / sapphire crystal mirror / waterproof 100 meters / table diameter 44mm / limited 250 / reference price: 32,000 RMB —- ** *

Jean-claude Biver, Ceo Of Lvmh Watch Division, Is Expected To Expand As New Official Takes Office

Jean-Claude, currently CEO of Hublot Hublot, will be officially appointed as LVMH Moët Hennessy Louis Vuitton SA (LVMH. PA) in March Biver talked about the Group’s watch expansion strategy in an interview with the Wall Street Journal, but analysts are not optimistic about LVMH’s watch expansion. On the one hand, LVMH Group’s watch brand is not well-known, on the other hand, the sales network is far behind competitors Swatch Group AG (URH.VX) Swatch Group and Swatch Group AG (URH.VX) At the same time, LVMH currently does not have the entire manufacturing function of the entire industry chain.

LVMH Moët Hennessy Louis Vuitton SA (LVMH. PA) Brands currently owned by the Moët Hennessy-Louis Vuitton Group Watch Division include Hublot, TAG Heuer and Zenith, Chaumet and Bulgari, as of 2013 In the 2013 fiscal year, which ended December 31, 2013, revenue from the watch and jewelry division fell 1.83% to 2,784 million euros.

A Exane BNP Paribas Luxury industry analyst Luca Solca said that compared with competitors, LVMH’s brands are not competitive, so it is difficult to get enough sales space for retailers.

As of the end of December 2013, Swatch Group AG (UHR.VX) revenue increased by 8.3% to CHF 8.817 billion. Cie. Financiere Richemont SA (CFR.VX) calendar for the fiscal year ended March 31, 2013 Peak Group’s revenue reached 10.15 billion euros, which is much higher than LVMH’s entire jewelry and watch division’s 27.84 euros.

Although the number of LVMH Moët Hennessy Louis Vuitton SA (LVMH. PA) direct-operated stores under the brand of Moët Hennessy-Louis Vuitton Group has increased from 42 to 70 in 2009, the growth rate has reached two-thirds, It is 1050 behind Richemont.
In addition, the LVMH brand in the Chinese market, one of the largest watch markets, is seriously lacking in competitiveness. In addition, some components of the LVMH Moët Hennessy Louis Vuitton SA (LVMH. PA) watch need to be purchased from Swatch Group AG (UHR.VX), although LVMH claims it is Set up a production plant, but it takes at least three years to complete.

In addition to the above reasons, the watch and jewelry department is currently the lowest-earning and worst-performing LVMH department. It is unlikely that the group will put the most energy and investment in this department. Without any advantage, let Jean-Claude Biver With extensive industry experience, it is also difficult to reverse the LVMH watch division will be subject to Richemont and Swatch for a long time.

Dior’s Largest Specialty Store Airborne To Taiwan

This specialty store is located in the majestic Taipei 101 building in Xinyi District, covering an area of ​​1805 square meters and covering two floors. It integrates all the artistic features of the flagship store in Paris, France. The specialty store held a dinner and opening ceremony on March 23. In addition to the chief executive officer Sidney Toledano, celebrities such as Michelle Yeoh and Yanzu Wu were also present.
Dior’s largest specialty store airborne to Taiwan
   Architect Peter Marino blends 18th-century style with contemporary elements to create a style and atmosphere that is also very contemporary.
   All Dior products are sold here. There are two rooms on the ground floor for leather goods, a room for watches and jewellery, three living rooms on the second floor for fashion, and another room for footwear. The two floors are connected by a beautiful cast iron staircase.
  According to the French Enterprise International Development Agency (UBIFRANCE), Taiwan’s luxury market has a market share of 1.6 billion US dollars, and this market share is still growing in double digits. In addition, data from the French Chamber of Commerce and Industry in Taiwan show that the wealthiest 10% are particularly keen on Western goods, which is why Dior chose to open this flagship store.

Kaia Gerber’s Choice-omega’s New Disc Flying Master Series Women’s Watch

Omega celebrity ambassador Kaia Gerber wears an omega disc flying classic series watch
Source of inspiration

   The famous Swiss watch brand OMEGA has outstanding achievements in the field of women’s watches. For over a century, Omega has been committed to creating exquisite and elegant timepieces for women.
   In recent years, Omega has held the ‘Her Time’ Women’s Watch 100-year global tour exhibition, honoring the long history of the brand’s ladies watches. While paying tribute to history, Omega has continued to create new and fashionable timepieces for modern women.

Omega saucer classics ladies watch
   Today, Omega is launching a new women’s watch from the Flying Disc Classic.
   The watch inherits the exquisite style of Omega classic ladies’ timepieces, and incorporates many aesthetic elements loved by modern women, so that the wearer always exudes self-confidence and charm.

   The watch’s thin case and slender hands highlight the retro style, while adding modern aesthetic elements such as Roman numeral hour markers, curved diamond inlays, and stylish straps, which are all stylish and elegant.

   Omega has always believed that women’s true charm comes from her personality, inner strength, wisdom and personal style. It is the unique charm of every woman, and it is also a quality worth cherishing.

   Omega used this as a source of inspiration to launch a new disco-famous classic ladies’ watch. Different materials and different color schemes make each watch shine a unique personality, showing the unique temperament and fashion style of modern women.
Legendary name

   Omega first named a watch series with Trésor in 1949, implying that the watch was equipped with the legendary ‘treasure’-the classic 30 mm movement. At that time, this movement became a model of precision and simplicity, which also allowed Omega to give the first classic watch a slim gold case.
   In 2014, the disco-famous classics series watch returned, and the ‘Zhenzhen coaxial’ movement at that time was ahead of the industry with precise travel time. The watch follows the classic style of the prototype, with a slim case measuring just 10.6 mm thick.

   Today, Omega continues to inherit the classic traits of the disco-famous classics series and gives it a new life and meaning, and builds a bridge between classics and avant-garde.
   The new disco-famous ladies’ watch is equipped with an exquisite quartz movement, which guarantees the watch to move accurately while greatly reducing the thickness of the case. The 39 mm case has a thickness of 9.75 mm, while the 36 mm case has a thickness of only 8.85 mm. More importantly, this series aims to inherit the essence of Omega ladies watches, create new watches for modern women with superior quality and charming design, and pay tribute to the brand’s outstanding achievements in the field of women’s watches.
New watch
   Omega’s new disco-famous classic ladies’ watches incorporate many modern and stylish aesthetic elements in the classic design. The case is slim and chic and is available in 39mm and 36mm.

   Each watch is set with sparkling diamonds on both sides of the case, creating a charming curve. The flower pattern on the crown is composed of 5 Omega brand logos overlapping, made of red liquid ceramic, and the flower core is set with a bright diamond, exquisite and unique. The classic Roman hour markers are printed on the lacquered dial, which makes this timepiece more elegant and noble.

   The watch’s mirrored back is decorated with ‘Her Time’ floral patterns, which is unique. It is equipped with the Omega 4061 movement, which provides accurate timekeeping for the watch. This watch is not only a practical fashion item, but also conveys the concept of self-confidence to contemporary women, hoping that they can learn more about themselves and find their inherent charm.
   There are 9 different styles to choose from. The watch case is made of stainless steel or Sedna® 18K gold with a fabric or leather strap. Dials come in a variety of styles, including black, taupe, white, blue, silver-white dials, and mother-of-pearl dials.

Kaia Gerber’s Choice

Omega celebrity ambassador Kaia Gerber wears Omega saucer classic watches

   Kaia Gerber is undoubtedly one of the hottest models in the fashion industry today. As the celebrity ambassador of Omega and the daughter of the famous supermodel Cindy Crawford, she has already shown her edge in the fashion industry. Her unique talent and personality have made her the pearl of a top fashion designer and participated in many fashion shows. And signed with a number of fashion brands.

Omega Celebrity Ambassador Kaia Gerber

   Like his mother Cindy Crawford, Kaiya has also formed a cooperative relationship with Omega. Omega held the ‘Her Time’ Ladies Watch 100 Years Collection Exhibition during Paris Fashion Week in September 2017, and officially announced that Kaiya joined the celebrity ambassador family. The young and stylish Kaiya became the perfect choice for the interpretation of Omega’s new disco-famous classic ladies’ watches.

Omega Celebrity Ambassador Kaia Gerber

   Enough to be an omega celebrity ambassador, means a lot to Kaiya. ‘I love the Omega brand very much. It can be said that it has accompanied my growth, and the staff of the brand have been with me. Since I remember, we are like family.’
   To showcase this young model and the new ladies’ watch series, Omega invited famous photographer Peter Lindbergh to shoot her an exclusive set of photos at Malibu Beach, California. photo. The legendary photographer has worked with Cindy on several occasions, and it would not be more appropriate for him to take photos for Kaia.
   In addition to this black-and-white blockbuster for Kaiya, Lindbergh also shot a picture for Cindy and her husband Rande Gerber, a pair of children Presley Gerber and Kaiya Precious family portrait photos. This photo was exhibited at the “Her Time” Ladies’ 100th Anniversary Exhibition in Paris, which illustrates the importance that the Cindy family attaches to the family and the family’s love for Omega.
    ‘I have a special liking for classic-style watches. The look of the Duffy Classic watch is very retro, but there are also fashionable and cool elements in the details. It can be said that it is a very beautiful watch. I like wearing it very much ‘Kaiya said.

Plum Blossom Watch ‘bloom’ World Expo

TITONI Swiss Plum Watch, established in 1919, has been in China for more than 50 years, and the brand is loved by consumers. Plum Blossom Global President Daniel Schluep visited China this summer. The bustling atmosphere of Shanghai, the human touch of Chengdu, and the delicate fragrance of Hangzhou Longjing tea, he and his family experienced a meaningful journey in China .
Mr. Slopp deliberately made the first stop of the itinerary to visit the world-famous Shanghai World Expo. Also, the Swiss City Pavilion at the Urban Best Practices Zone has the longest stay. Three huge plum dials are hung at the reception of the exhibition hall, showing the local time of Shanghai, Geneva-Zurich and New York, which became a highlight. Mr. Slopp is very proud that Plum Watch can become the official partner of the Swiss City Pavilion.
After the trip to Shanghai Station, he and his family came to Chengdu with great joy and excitement, and adopted his second daughter ‘qiqi’. Mr. Shrop has always preferred the panda, China’s unofficial image ambassador, and this is not the first time he has become associated with a panda. In April of this year, Mr. Slopp also launched the first artist watch of Plum Watch, which cleverly applied panda painting to the surface design of the watch. This trip to China gave Mr. Slop and his family a deeper understanding and understanding of Chinese culture.

Big Bang Unico’s First Colored Sapphire Case Watch

Last year, the Hublot Big Bang Unico sapphire watch launched the sapphire revolution, using hard sapphire and fully transparent sapphire on the case. And this year, in less than a year, the Hublot watch factory in Nyon has once again created a new watchmaking miracle.

 Although synthetic sapphire technology has been born in 1902, it is complicated in technology, especially it is very difficult to make large size pure sapphire. Hublot watches by heating the alumina and chromium (or iron) at the same time to crystallize it into a perfectly colored sapphire case, thus launching the world’s first blue (red) transparent sapphire case watch.

 The red model (model: 411.JR.4901.RT) has a case size of 45 mm and is made of polished red sapphire. The gemstone has a Mohs hardness of 9 and stands out in the daily wear-resistant performance. The dial also uses a resin hollow dial to match the case. It is equipped with HUB1242 UNICO self-winding flyback chronograph movement developed by Hublot.

 The raw material aluminum oxide and the transition metal chromium are heated to 2000 to 2050 degrees Celsius, and then crystallized into a perfect colored sapphire, while retaining all the original characteristics of the sapphire material, including ultra-wear-resistant high hardness and complete transparency. This technology of Hublot created the colorful color of sapphire, and it is also the first colored sapphire watch in the history of watchmaking.

 The crown and timing buttons are made of black ceramic and black titanium.

 The sandwich structure of the case is divided into bezels, and the upper, middle and lower parts of the case are convenient for replacement after damage.

 Smoky rubber transparent lined strap with black ceramic and black titanium plated folding clasp.

 Resin skeleton dial, the color of the outer edge of the dial, hour markers, Arabic numerals, hour / minute hands and sapphire echo each other. The 3 o’clock position is a small seconds dial and date display window, and the 9 o’clock position is a chronograph minute dial. Although the hollow-out dial is used, the color embellishment makes the reading at a glance.

 HUB1242 UNICO self-winding flyback chronograph movement, the subtleties are clearly visible through the case. The vibration frequency is 28800 times / hour, and the power reserve is up to 72 hours. This watch is limited to 250 pieces.

Summary: This watch is more significant than its watch itself. It is the first watch in the history of the watch to use a colored sapphire case. In addition to its beautiful appearance, it also perfectly interprets the Hublot fusion concept. The sapphire case can also avoid the traces caused by thorium in daily wear. The limit of 250 pieces also motivated some consumers to chase things that are expensive.