Swiss watch brand Frederique Constant released the company’s first half of the year’s statement. Data show that Frederique Constant increased by 26% in the first half of this year compared with 2013.
‘We are proud to welcome the best first half of our history, which clearly proves that our brand positioning-accessible luxury, still has great potential. Our brand was made in Switzerland from the beginning, With a reasonable price and high-quality watches, let more people enjoy luxury as the brand concept. Even today, this brand mission still brings us passion. We hope to take this opportunity to thank our partners around the world, and I hope everyone will support Frederique Constant as always, ‘said Peter Stas, Founder and CEO of Frederique Constant.
‘In 2014 we have seen a significant increase in market vitality in most of our regions. According to our luxury brand market positioning, we have been occupying a certain market share in watches ranging from $ 1,000 to $ 5,000. It is expected In the second half of 2014, Tibet Temple and other countries will continue to maintain strong growth in markets such as Japan, South Korea, Australia, the United States and Canada. ‘Mr. Peter Stas said.
‘This year, Frederique Constant has just celebrated the tenth anniversary of the brand’s self-produced movements. Since 2004, Frederique Constant has begun to launch models equipped with the brand’s in-house developed, manufactured and assembled movements. So far the company has independently developed 15 models of hand-made movements, including the latest FC-945 heartbeat movement equipped with a silicon escapement, launched in 2014, effectively improving the accuracy and reliability of the watch. ‘
‘With a good start in 2014, we will continue to strengthen our sales strategy, market positioning and promotional activities, and launch new products. We expect to continue strong sales growth for a whole year. Over the past 25 years, Frederique Constant has experienced 15 Annual growth rate of% ~ 25%. This year, Swiss watchmaking exports have actually only increased by single digits, and we will do better than the market. ‘Mr. Peter Stas said. (Picture / Text Watch House Xiao Sen)